Fanchant and fandom terms

These are the words that appear when fans organise: chants, voting pushes, photocard trades and fandom names. Machine translators render them literally, which is how 총공 becomes "general attack". Here is what they actually mean.

KoreanRomanisedWhat it meansWhy translators miss it
응원법eungwonbeopThe official fanchant — the fixed sequence of member names and phrases fans shout at set points in a song.Comes out as "cheering method", which hides that it is a specific, published script fans memorise.
응원봉eungwonbongThe official lightstick for a group, often app-connected and synced during a concert.Rendered as "cheering stick", missing that it is a branded, group-specific object.
팬덤명fandom-myeongThe official name of a group's fandom, given by the artists themselves.Often literally translated as "fandom name" while the actual name inside the sentence gets re-romanised.
총공chonggongA coordinated fandom push — mass streaming, voting or buying within a set window to move a chart.Literally "total attack", which sounds alarming and says nothing about streaming or voting.
포카pokaPhotocard — the collectible member card included with an album, traded heavily among fans.Short for 포토카드; translators often leave it untranslated or guess at an unrelated word.
덕질deokjilThe activity of being a fan — following, collecting, attending, streaming.Usually becomes "fandom activity" or something vaguer; it carries an affectionate, self-aware tone.
입덕ipdeokThe moment you fall into a fandom — becoming a fan of a group.Translated as "entering", losing the fandom-specific meaning entirely.
탈덕taldeokLeaving a fandom — the opposite of 입덕.Becomes "escape" or "withdrawal", which reads far more dramatic than intended.
직캠jikkaemA fancam — a fan-shot video focused on a single member for a whole performance.Rendered as "direct cam", which does not exist as an English term.
굿즈gutjeuOfficial merchandise — albums, lightsticks, photocards, seasonal goods.Sometimes translated back to "goods", which sounds like generic retail stock.